Following a rebooking process that has resulted in more space than ever being reserved for the Integrated Systems Europe 2013, the show’s organisers decided to make a part of Hall 8 of the Amsterdam RAI available to both new and existing exhibitors. “This is not a decision we have taken lightly,” commented Mike Blackman, Managing Director, Integrated Systems Events. “However, the response from exhibitors to our 2012 show has been overwhelmingly positive and, in the end, we felt we had no option but to expand our footprint for 2013."
The new space also allowed ISE to open up a key walkway between Halls 7 and 8, easing traffic congestion at the front of the venue and encouraging attendees to take a rotational route around the whole of the RAI.
Mike Blackman concludes: “Those with long memories will recall that Hall 8 was the part of the RAI we used when our event first came to Amsterdam in 2005, so this addition has great symbolic resonance for a show that has grown substantially and consistently in stature and influence since then.”
ISE 2014 will take place from 4-6 February 2014. |
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